It has been customary for the Toy Industry Association Inc. to grant several prestigious awards to certain toy manufacturers for their outstanding contribution to the toy industry. Before this year’s New York Toy Fair officially kicks off a few hours from now, the TIAI has the distinct honor of bestowing to the LEGO Group the coveted Toy of the Year Award, the Construction Toy of the Year, and Specialty Toy of the Year awards as well. The winning set to be awarded with the double recognition for being the Toy of the Year and Construction Toy of the Year was visually and mechanically impressive LEGO Friends Amusement Park Roller Coaster (41130). The Specialty Toy of the Year was handed down to the stunning LEGO Disney Castle (71040).
Both of these sets are now available via Amazon, with 20% off for the LEGO Friends Amusement Park Roller Coaster. Click on the links and images below to know more.
For the past years, LEGO has been a consistent winner at the TIA awards with the following sets credited for their creativity, design, appeal and product excellence.
Boy Toy of the Year (2000) – LEGO Soccer Championship Challenge (3409)
As a side note, former President of LEGO Systems Inc. Peter Eio was inducted to the Toy Industry Hall of Fame for his significant contribution to the growth and success of LEGO in particular, and the toy industry in general.