LEGO first introduced the concept as part of its promotions for The LEGO Batman Movie. The Batman Battle Pod (5004929) gave us our very first look at what later will be referred to as a series of LEGO promotional polybag pods Representing a particular theme, each promotional pod consists of a minifigure and several accessories all neatly organized within a sturdy and portable pod-like container, similar to a Pokeball. Imagine an allegiance between LEGO and Nintendo and expect that to be the start of an uber cool collection.
Following the success of the Batman Battle Pod, LEGO has revealed three additional promotional pods to watch out for. Check these out.
First off, we have the LEGO Ninjago Movie Kai Dojo Pod (5004916) polybag which consist of a Jay minifigure, and a handful of ninja tools and weapons as expected from the young Ninja. It comes in 35 pieces all wrapped in LEGO’s signature pod design.
Next we have LEGO Nexo Knights Armor Pod (5004914). In spite of the rumors that the heroes of Knighton might be seeing an early retirement soon, it seems that LEGO still has plans for this classic Castle and Space theme hybrid, with the inclusion of a promotional pod under the Nexo Knights theme. It consists of a knight, with a sword and scannable shield accessory. One of the cool things about this is that LEGO even added the classic Space logo in front of the blue pod. I can just imagine converting this pod into something like a pod carrier MOC for Benny – that will sure put a smile on his face.
Lastly, we have the LEGO Friends Ski Pod (5004920) that comes with an Emma minidoll, a ski helmet, a pair of ski poles, and a glass element neatly arranged in a winter-themed pod.
What I like about these pods is the versatility that it offers in housing your favorite minifig. Since it is based on a particular theme, you can easily place any minifigure of your choice and replace the accessories. It will also be nice if LEGO can come up with similar pods for let’s say, the CMF Series so KFOLs can carry around their most favorite minifigs wherever they go. Only time can tell if this idea will eventually catch up and be popular among LEGO fans.
So what do you think about LEGO’s promotional polybag pods? What particular theme or minifigure do you want to see having its own pod? We’ll keep our ears open for more news on when and where these pods will be available so stick around and be sure to check with us again here at the Brick Show.
Now that we’re already halfway through the year, LEGO has started to reveal some bits of info on what its seasonal Christmas ornaments will look like. Brickset has once more updated their database to include two of this year’s Christmas seasonal sets: the LEGO Creator Santa Claus (30478) polybag, and the LEGO Christmas Ornament (5004934) set. Last year, we had a total of 7 seasonal sets from LEGO, so we can also expect a few more to be announced later on within the year.
The LEGO Creator Santa Claus (30478) is a pretty straightforward build, consisting of a brick-built figure of St. Nick which is relatively easy to build using some LEGO parts that you may already have. Though it’s quite simple, the design is fun to look at and will look nice together with last year’s Little Elf Helpers (40205).
The LEGO Christmas Ornament (5004934) seems to borrow the idea from 2016’s seasonal rehash of the Gingerbread Man (5005156) in terms of using its packaging as a decorative element. However, though the set includes two children minifigures and a trike, gift box and a mini RC toy car, I couldn’t help but think that LEGO could have done better. Instead of using a cardboard with a printed brick-built Christmas tree, LEGO could have thrown in the actual bricks needed to make the tree printed on the box. To top it off, it’s quite an irony to include a traditional Christmas star built with actual LEGO pieces, and have it placed on top of the cardboard packaging. Personally, I’m not a fan of LEGO builds or sets or minifigs that use its packaging as an additional decorative element so I’ll probably pass on this one, unless it’s a free promotional gift.
We have no word yet on when and where this seasonal sets will be available, but my best bet is that it is slated to be a free promotional just in time for the holiday season. I just hope LEGO will come up with another excellent Christmas collectible such as last year’s LEGO Snowglobe (40223).
The second half of this month’s LEGO Store promotional is now up, particularly the limited edition, 3-in-1 LEGO Creator Mini Piggy Bank (40251). As mentioned in the July LEGO Store Calendar, this set is free for every minimum purchase of $75 starting today July 10 until July 31, EST both in-store and online via shop.LEGO.com while supplies last.
This set comes in at 248 pieces, valued at $15 USD. If you prefer a different build, you can change it to either a panda or a polar bear. This limited edition Mini Piggy Bank joins the rank of other exclusive promotionals, including last year’s seasonal gift, the LEGO Snowglobe (40223).
As a side note, I hope you were able to sign up for July’s Monthly Mini Build which will start tomorrow July 11 until 12. This month’s Mini Build is a blue Octopus, with articulated tentacles and cute, googly eyes. Personally, I find this build better than the other MMBs offered during the previous months. I like how the tentacles can be posed, and the funny looking eyes that add character to the build.
This year’s LEGO Inside Tour has already been concluded, and though it has been weeks since the last batch of tour participants left the LEGO Group’s headquarters in Billund, their experience during the tour and the things that LEGO has unveiled in the process, is of great significance even for us LEGO fans residing in this corner of the globe.
Since its beginnings in 2005, the LEGO Inside Tour offers a glimpse into the inner workings of the LEGO Group. From their staff and designers’ day-to-day activities, to the daily operations of their production plant where the iconic bricks are made, tour participants get to see a glimpse of how LEGO is devoted and passionate in creating the coolest toy ever created. At the end of the two-day tour, LEGO caps off the experience with a very unique gift that each participant gets to bring home that perfectly sums up the LIT experience.
Each LEGO Inside Tour commemorative gift is unique in itself, with a new one released every year thoughtfully designed under close collaboration with Kjeld Kirk Kristiansen, TLG’s current owner and grandson of LEGO founder Ole Kirk Kristiansen. Needless to say, this commemorative gift represents everything that is close to the heart of LEGO as a respected company, and symbolizes TLG’s significant milestones throughout the years.
If you recall, last 2016’s LEGO Inside Tour saw the reveal of the LEGO Truck Show (4000022) as its gift to participants of the tour. The set looks back at LEGO’s marketing efforts back in the late nineties where they opted to go mobile in promoting the LEGO brand among children and adults. More like LEGO’s version of a travelling road show, the LEGO Truck Show has proved to be popular during its heyday, with children excitingly waiting for the famed yellow Volvo truck to appear in their neighborhood. It represented a significant milestone in the life of TLG where the company can get to bring the creative fun of the LEGO brand to kids across the globe.
Each LEGO Inside Tour set, like 2016’s LEGO Truck Show, represents a very important landmark for LEGO. This year, LEGO has invested a great deal in envisioning another very important event in the life of the company. Under the helm of LEGO’s current CEO Bali Padda, the LEGO House – whose construction began in 2014 – is expected to open to the public on September 28, 2017.
Things are gradually taking shape within the LEGO House, with three large-scale, brick-built dinosaur models stealing the scene. However, awesome as these builds are, they are eventually humbled in comparison to the colossal, Tree of Creativity which stands in the middle of LEGO Square. The Tree of Creativity stands at over 15 meters tall and is made mainly of standard brown, black, and green bricks totalling to more than 6.3 million pieces. It represents everything that is important to LEGO, its history, vision and aspirations. Check out the video below courtesy of Beyond the Brickthat shows the fine details of the Tree of Creativity and the rest of the cool things inside the LEGO House.
In the midst of LEGO House stands one of the world’s most iconic LEGO models, at over 15m tall and packed full of details and surprises even the most avid LEGO enthusiast cannot fail to be impressed by the Tree of Creativity.
Originally the team had a few more ideas for alternative models, but in the end it was the tree that won because the idea was so strong. The base and roots of the tree represent the LEGO Group foundation in wooden toys and at the very top LEGO minifigure workers are building new branches using a giant crane. Just like LEGO House itself.
The unique LEGO model is built by hand from 6.316.611 standard LEGO bricks and took 24.350 hours to assemble.
2017 is a big year for LEGO, especially when the doors of the LEGO House open to public for the very first time come September 28. It is no wonder then that this year’s LEGO Inside Tour pays a fitting tribute to this magnificent tree, dedicating this year’s LIT commemorative set to this fitting metaphor. The LEGO House Tree of Creativity (4000024) set stands as a reminder of the strong and humble roots of LEGO, and the ever expanding horizon that its leaves and branches reach.
Since only a few blessed souls get to attend the LEGO Inside Tour on a yearly basis, we are thankful to the Brickfinder for sharing the following images for all of us to see and appreciate. These images give us a closer look at the miniature model of the Tree of Creativity of the LEGO House, plus some background information about the set.
Stuart Harris, Senior Experience Designer and overall responsible for the large-scale models that will go into the LEGO House, shares his thoughts about the LEGO Tree of Creativity.
The Tree of Creativity is beautiful in itself, but it is also a metaphor for the LEGO Group. It’s stood the test of time and has grown over many years, which represents the continual growth of the company. The base and roots of the tree represent our foundation in wooden toys and at the very top you’ll see the tree is ‘unfinished’. Minifigure workers can be seen building new branches using the giant crane sitting at the very top, representing the on-going renewal and development of the LEGO Group.
Credit goes to Mr. Robin Yeo and Brickfinder for sharing these images.
What do you think about this year’s LEGO Inside Tour Tree of Creativity set? Do you think LEGO made a right call in choosing this as a commemorative LIT set? Let us know what you think in the comments below.
With less than two weeks before this year’s San Diego Comic Con, LEGO and Warner Bros. Pictures has announced its plans of setting up a panel to promote their latest brick-built film, The LEGO Ninjago Movie. Building on the phenomenal success of The LEGO Batman Movie, the LEGO Ninjago Movie is also expected to create waves once it hit theaters in September. To help promote the film, the stars and cast of TLNM will hold a panel at this year’s SDCC to take place in Room 6A of the Convention Hall of the San Diego Convention Center, as confirmed by film writers Kevin and Dan Hageman.
yes. There will be two. For the movie and show! Hopefully we'll see you there.
As it seems, there will be two LEGO Ninjago panels slated for SDCC 2017: one for the TV show and another for the theatrical release. To make the event more exciting, Cosmic Book News reports that attendees of the LEGO Ninjago Movie panel will receive an exclusive, mystery giveaway.
“On Thursday evening, attend a panel for “The LEGO® NINJAGO® Movie” in the convention hall’s room 6A, with stars Dave Franco, Justin Theroux, Abbi Jacobson, Olivia Munn, Kumail Nanjiani, Michael Peña and Zach Woods and producer Dan Lin. Attendees will receive an exclusive, movie-themed giveaway”.
If seeing the stars and cast of the film is not enough reason to attend the SDCC panel, then this free and exclusive giveaway will surely do the trick. We have no word yet on what this movie-themed exclusive item is, but we’re positive that more news will come in as we count the days before this year’s grandest comic fan convention on the planet.
In related news, LEGO has also revealed a handful of TLNM promotional polybags to gear up our excitement for the film. If you recall, we saw the film’s very first promotional with the reveal of the LEGO Ninjago Movie Kendo Lloyd (30608) polybag a few weeks ago which includes an unlocking code tied-up to The LEGO Ninjago Movie video game. This time, Brickset has updated its database to include three additional promotional polybags which you can find below.
The LEGO Ninjago Movie Movie Maker (5004394)
The LEGO Ninjago Movie Kai’s Dojo Pod (5004916)
The LEGO Ninjago Movie Wu Keychain (5004915)
We’ll wait for more news and info on when and where we can find these promotionals – our bet is that some of these might be specific to some retailers, or will come as a free item whenever you shop at LEGO stores both online and in-stores. So for the mean time, keep your ninja senses sharp for more TLNM updates only here at the Brick Show!