Winners of “Build Your Own LEGO Ideas Logo” Contest Revealed

Back in November, LEGO opened a design contest both to celebrate the first decade of their fan design-to-official set support platform LEGO Ideas, but also to spruce up the design for their logo. Interested participants needed only to submit their artistic creations in LEGO bricks, other materials or digital CGI. read more

LEGOLAND Florida Announces Schedule of Ninjago Days Events, Plus Premiere of 4D Ninjago Film.

Last week we talked about the upcoming LEGO Ninjago Days special event happening over at LEGOLAND California starting this coming Friday, January 12. It will even premiere a brand new 4D movie, LEGO Ninjago: Master of the 4th Dimension, while the Ninjago Days festivities will last all through the weekend. read more

LEGO-UNICEF Collaboration Has Children “Direct” an Ad About “Right to Play” in Celebration of World Children’s Day.

It’s always heartwarming to come across a bit of special-interest news with LEGO involved, and nothing’s more direct to the point than when it’s an official involvement by The LEGO Group. Their partner in this special endeavor is the United Nations Children’s Fund (UNICEF), in commemoration of World Children’s Day. read more

How “The LEGO Batman Movie” Was Made to Sound Really Good.

It just goes to show how powerful and popular The LEGO Batman Movie is when, despite having premiered way early in the year that’s gone by, it still continues to enjoy a steady stream of new LEGO products in its own dedicated thematic line: minifigures, play sets and polybags galore. read more

Teaser for LEGO Ideas Ship in a Bottle (21313) Found in German LEGO Store Flyer

The thing about LEGO Ideas is that, like “ideas”, they pop up, get a lot of attention, and eventually fade from popularity until they get brought up all over again. The Ideas set “Women of NASA” (21312) might still be in the forefront, but some of its predecessors have gone. read more