New LEGO Super Mario Power-Up Packs Announced

After an online retailer listed possible LEGO outfits for LEGO Super Mario, LEGO has now released the official names of these LEGO Super Mario Power-Up Packs, and what to expect from them.

Slated to be released on August 1, these Power-Up Packs consist of four customizable outfits for the LEGO Super Mario figure included in the Starter Course (71360). Slipping them on the figure will unlock new features and other coin-collecting skills. These Power-Up Packs include several pieces for the suits that activate these new features mentioned. I expect these to be like new sound effects and on-screen behaviors as seen from the video reveal below.

I was hoping that the Flying Mario outfit will be based on his classic raccoon suit, but I guess having the Propeller Mario from the New Super Mario Bros Wii also turned out to be nice. Check out the following images below, and other details from LEGO regarding this new series of LEGO Super Mario Power-Up packs. Each of these expansion sets will be available starting August 1, with a retail price of $9.99. They’re not listed yet at LEGO Shop@Home, and I’ll update this page once they’re available.

Fire Mario Power-Up Pack  (71370)

When LEGO® Mario™ is powered up with this suit, he can gain Fire Attack power – a new way to attack enemies and collect extra coins.

 

Propeller Mario Power-Up Pack  (71371)

Propeller sounds are triggered when players dress LEGO® Mario™ in this suit and make him ‘fly’ to try and win coins. The propeller suit allows LEGO Mario™ to take to the skies, making new sounds as he soars through the air and collects coins. Take LEGO Mario™ on an action-packed flight and turn your living room into a giant LEGO Super Mario™ level!

 

Cat Mario Power-Up Pack (71372)

This suit gives LEGO® Mario™ cat-like skills. Dress him in the special pants and cap and he’ll start to meow and purr. Wearing this suit gives Cat Mario™ the special power to walk up vertical obstacles and collect coins. It’s the purr-fect way to have even more fun with the LEGO Super Mario™ levels.

 

Builder Mario Power-Up Pack (71373)

When LEGO® Mario™ is wearing this suit, players can earn digital coins by making him stomp hard on LEGO bricks in the course they have created. The more he stomps, the more coins you win! It’s a brick-bashingly brilliant way to have even more fun with the LEGO Super Mario™ levels.

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LEGO Teams Up With Chronicle Books for a LEGO Still Life Photo Contest

Here’s another way of looking at LEGO.  Chronicle Books have teamed up with LEGO for a pretty neat LEGO Still Life Photo Contest where you can show your most creative brick rendition of real-life situations without connecting LEGO pieces! Here are some examples of creative entries.

Chronicle Books launches this contest to coincide with the upcoming release of their eight new licensed LEGO products in April, including a first in a line made specifically for adult fans of LEGO.

In order to join the LEGO Still Life Challenge, participants have to compose their own “still life” scene using only unconnected LEGO bricks. Then you need to share a photo in a public Instagram or Twitter post with hashtags #LEGOStillLife and #ChroniclexLEGO. Once shared over at social media, you need to enter the details of your entry at Chronicle Books’ website.

LEGO Chronicle Books

In order to participate, you need to be a US resident and 18 years old and above. Participants ages 13-17 may require parental consent in order to join. There will be three winners to be announced: a Grand Prize Winner (to receive all 8 Chronicle Books products + a LEGO Gift Card worth $250), a Second Prize Winner (6 Chronicle Books products + Brick Backpack + Key Chain + more), and a Third Prize Winner (Chronicle Books Stationery + Colored Pencils + Buildable Ruler)

If you wish to know more about these latest LEGO Chronicle Books products, you might be interested to know that you can pre-order them now over at Amazon, with a release date of April 7. Click on the following links to know more. For more 2020 LEGO-themed books that come with free LEGO bricks and minifigures, click right here.

LEGO® Still Life with Bricks: The Art of Everyday Play

LEGO Chronicle Books

LEGO® Small Parts: The Secret Life of Minifigures

LEGO Chronicle Books

LEGO® Still Life with Bricks: 100 Collectible Postcards

LEGO Chronicle Books

LEGO® Paint Party Puzzle

LEGO Chronicle Books

LEGO® Note Brick Blue-Green

LEGO® Note Brick Yellow-Orange

LEGO® Brick Notebook

LEGO® Brick Erasers

LEGO Nintendo Switch Game Case Revealed

If you’re a Nintendo Switch fan that constantly finds it frustrating to organize your physical game cartridges, then Best Buy has a treat for you. There is an ongoing promo over at Best Buy that lets you bring home a FREE LEGO Nintendo Switch Game case when you buy 2 or more Switch games.

The LEGO Nintendo Switch Game Case comes in a sturdy steelbook format that can store up to 24 Switch game cartridges. Moreover, it features the classic LEGO brick design sporting a blue 2×3 brick. If you’re both a Nintendo and LEGO fan, this is one collector’s item that you don’t want to miss.

LEGO Nintendo Switch Game Case LEGO Nintendo Switch Game Case

Image credit: dfoles from HiDefNinja

From what the listing from Best Buy seems to suggest, you also have the option of purchasing this LEGO Nintendo Switch Game Case separately for $29.99. If the cost is a bit steep for you, then you may want to plan your next Nintendo game purchase carefully since you can have this Game Case for free starting today until Sunday,  February 2, when you purchase two or more Nintendo Switch games over at Best Buy. And you are not limited to purchasing LEGO games such as the LEGO Jurassic World video game or the upcoming LEGO Star Wars The Skywalker Saga to get this freebie. You can choose any Switch game of your liking as long as its 2 or more titles.

Thanks to Brickfinder for the heads up.

LEGO Ideas International Space Station (21321) Official Press Release

Following through with its launch of the LEGO Ideas International Space Station (21321) via LEGO Shop@Home, the LEGO Group now formally unveils its next LEGO fan-made marking the theme’s 10th year anniversary. Read on for TLG’s official press release.

Step into your astronaut boots with the new LEGO® IDEAS International Space Station

The LEGO Group has announced the new LEGO Ideas International Space Station, packed with authentic details as part of its 10-year celebration of the LEGO Ideas programme.

[21st January 2020] Realise your own dreams of becoming an astronaut with the new LEGO Ideas International Space Station, available to buy from LEGO stores and online at LEGO.com from February 1st.

Based on a concept from a LEGO fan, the new model contains 864 pieces, including the iconic space station itself and a LEGO brick-built NASA space shuttle with three mini cargo spacecrafts and two astronaut microfigures, making this a must-have for space enthusiasts and adult LEGO fans alike.

The realistic set features a posable Canadarm2 and two rotating joints that coincide with eight adjustable solar panels, to replicate the out-of-this-world complexity of the real space station that orbits the Earth sixteen times a day!

In addition, a display stand means that builders can proudly display it in any room once complete and celebrate the achievements of the five international space agencies that brought the incredible real-life ISS to life and have enabled humans to live in space for 20 years.

Measuring over 7” (20cm) high, 12” (31cm) long and 19” (49cm) wide, the LEGO Ideas International Space Station makes an eye-catching display model that will perfectly compliment any LEGO brick space collection.

The set comes complete with a 148-page illustrated instruction booklet, packed with interesting facts and information about the International Space Station itself and the LEGO fan who created the original design for the set.

LEGO fan Christoph Ruge submitted the original design for the LEGO Ideas International Space Station set after submitting other various space model entries via the LEGO Ideas platform.

LEGO Ideas offers fans the opportunity to submit their own brick creations with the chance to have their concept brought to life with the help of LEGO master designers and a share of the profits.

After three years, Christoph’s design was selected through the special review to celebrate the 10th anniversary year of the LEGO Ideas programme that has seen amazing sets come to fans including The Flintstones, Steamboat Willie and Friends Central Perk in the last year alone.

Hasan Jensen, Engagement Manager at The LEGO Group, said: “To celebrate 10 years of crowdsourcing and collaboration between LEGO Ideas (called LEGO CUUSOO until 2014) and LEGO fans around the world, we decided to dive into the archives of LEGO Ideas projects that had gathered 10,000 supporters but hadn’t quite made it into production.

“We decided that one of these great ideas should have a second chance, so we thought we would turn the LEGO Ideas process upside down. This time we started the internal review and came up with four exciting projects that we thought showed the greatest potential – and then it was up to the LEGO Ideas community to decide which of the four would be made into LEGO Ideas
set number 29. It was great fun to follow the fan vote and we were excited to be able to finally welcome the International Space Station into the LEGO Ideas family.”

Fans can submit their own LEGO set ideas at ideas.LEGO.com.

21321 LEGO Ideas International Space Station will be available directly via LEGO.com and LEGO Stores from February 1st 2020.

Lepin Loses in Court – Final Decisions in Favor for The LEGO Group

After a seemingly long road of protecting its copyrights, The LEGO Group and fans of the brand have another reason to celebrate. Since news of TLG’s legal actions against Chinese counterfeit brand, Lepin, came out two years ago, the Guangzhou Intellectual Property Court in China has now laid out its final decisions in favor of LEGO. Ultimately, Lepin loses in court and consumers once again are protected from fake LEGO products.

After the November 2018 ruling against Shantou Meizhi Model Co., Ltd, the company responsible for the production and proliferation of Lepin products both locally and internationally, has filed several appeals in court. However, in its final decision, the courts have found the defendant guilty of 18 counts of copyright infringement against the LEGO brand.

Furthermore, Shantou Meizhi Model Co. is ordered to pay The LEGO Group the total amount of RMB 4.7 million, around DKK 4.5 million (approximately $700,000) for damages, make a public apology on the country’s most widely recognized toy organization websites, and to finally cease the production of such LEGO counterfeit products.

Lepin Loses in Court
Image credit: Shanghai Police via Weibo

Here’s the complete press release that details what will happen next now that Lepin loses in court. For authentic LEGO products and sets, be sure to check with LEGO Shop@Home or at your nearest LEGO brand store.

The LEGO Group wins final decisions in major intellectual property lawsuits against Lepin manufacturer in China

The LEGO Group announced today that it has received favourable final decisions from the Guangzhou Intellectual Property Court against the appeals raised by defendants of multiple intellectual property infringement cases in China. It marks a significant legal victory for the LEGO Group to combat against imitators.

The court decided to uphold all of the first-instance rulings on the 18 copyright infringement and one unfair competition cases, which were handed down in favour of the LEGO Group in November 2018. These second-instance decisions are final and have entered into legal effect immediately upon issuance.

In these cases, Shantou Meizhi Model Co., Ltd. and its affiliates are liable of manufacturing and selling the infringing Lepin products. The 18 LEGO® sets and corresponding LEGO minifigures at dispute, are ruled as artworks protected under China Copyright Law belonging to the LEGO Group. Unauthorized copies of the same constitute copyright infringement, said the court.

The LEGO NINJAGO, NEXO KNIGHTS, and LEGENDS OF CHIMA series of toy sets are recognized by the court as products of certain influence in China. The trade dress for these products (and packaging) as well as the characters of LEGO NINJAGO are protected under the Anti-Unfair Competition Law in China, the court said in the final ruling.

Meizhi Model and all other defendants are ordered to cease infringement immediately, and to pay the LEGO Group a total of RMB 4.7 million (around DKK 4.5m) as damages. They are also ordered to make a public apology on the websites of China Toy and Juvenile Products Association and Guangdong Toy Association to the LEGO Group for Lepin infringement.

Robin Smith, Vice President and General Counsel, China & Asia Pacific, The LEGO Group, said “[i]ntellectual property rights are very important to the LEGO Group, and we constantly strive to enforce and protect our LEGO trademarks, copyrights, designs and patents. We are pleased with the court’s final decision and appreciate the efforts from all stakeholders in this case. It also shows the Chinese authorities’ commitment in creating a favourable business environment for multinational companies.”

The LEGO Group will follow up with the court on the collection of damages granted and enforcement of public apologies by Meizhi Model. It will also continue to support Shanghai police and procuratorate in the ongoing criminal case against executives of Meizhi Model who were arrested during the police’s raid against Lepin factories in April 2019.

The LEGO Group is dedicated to enforcing intellectual property rights against copiers and infringers and to protect its consumers. It has obtained many positive outcomes in its intellectual property enforcement actions in China in the past several years. In October 2017, the LEGO Group won a case at Shantou Intermediate Court against Bela, a Chinese toy manufacturer, for infringing the copyrights of the LEGO Group and for unfair competition. In another case decided earlier in July 2017, the LEGO logo and the LEGO word mark were recognized by the Beijing Higher Court as “well-known” trademarks in China.

LEGO BrickHeadz Easter Sheep (40380) Now Listed at LEGO Shop@Home

Following the arrival of our first LEGO BrickHeadz seasonal set for 2020, the LEGO BrickHeadz Lucky Cat (40436) and Valentine’s Bear (40379) will now be joined by our next, blocky collectible set – the LEGO BrickHeadz Easter Sheep (40380).

LEGO BrickHeadz Easter Sheep

This next seasonal BrickHeadz set comes in at 192 pieces and will retail for $9.99 once it is made available on February 1. Here’s how LEGO describes this set, as it is now listed at LEGO Shop@Home.

LEGO BrickHeadz Easter Sheep (40380)

192 pieces | $9.99 

LEGO BrickHeadz Easter Sheep

Looking for a unique gift for Easter Sunday 2020? Then check out this lovable LEGO® BrickHeadz™ Easter Sheep (40380). With a colorful tulip growing at one side and 2 Easter eggs at the other, the super-cute sheep is using a paint pot and brush to color the eggs. No wonder there are paint splashes on its wool! Standing on a sturdy baseplate, the Easter Sheep is a fun, lasting gift idea for him, her, kids, boyfriend, girlfriend, husband, wife… at any time of year!

  • This collectible LEGO® BrickHeadz™ buildable model of a cute sheep painting Easter eggs makes a perfect gift for Easter and looks adorable all year round.
  • A fun way to wish a friend or family member ‘Happy Easter’, this set is a suitable building toy for anyone aged 10 and up.
  • With 192 pieces and standing more than 3” (8cm) tall, this is a great buildable BrickHeadz™ sheep gift for kids, him, her, boyfriend, girlfriend, husband, wife… anyone who deserves a fun start to their Easter!

The LEGO BrickHeadz Easter Sheep is just one of the many BrickHeadz lined-up to be released this year, proof that the theme still has a strong fan base. Other than LEGO BrickHeadz Donald Duck (40377), and Goofy and Pluto (40378), we can still expect 7 or more licensed BrickHeadz sets to be offered later this year including tie-in sets for the upcoming Minions: The Rise of Gru animated movie.

LEGO Creator Expert Old Trafford-Manchester United (10272) Now Available!

LEGO and Manchester United fans can finally bring home the LEGO Creator Expert Old Trafford-Manchester United (10272) now that it is available both in-store and online. The best part of it is that as a LEGO VIP, you will be entitled to have the exclusive LEGO United Trinity Statue (5006171) minifigures as a gift-with-purchase (GWP) when you buy the Old Trafford-Manchester United (10272) set.

Old Trafford-Manchester United (10272)

It’s also great to know that this promo was eventually made available to all LEGO VIPs regardless of region, as I hope it to be when I first reported about it a couple of days ago. The LEGO United Trinity Statue (5006171) will be available to all LEGO VIP members from January 16 to 31 or until supplies last. Do us a favor and kindly click on the affiliate links if you wish to make your LEGO purchase today.

LEGO Creator Expert Old Trafford-Manchester United (10272)

LEGO Creator Expert Old Trafford-Manchester United

Manchester United fans will love building this big LEGO® set model of Old Trafford (10272) to show their allegiance to one of the world’s most famous football clubs. The building set for this LEGO football stadium provides a fun challenge to create a spectacular showpiece model. The ultimate Manchester United gift Manchester United fans can show off this Old Trafford replica at home or the office. New for February 2020, this LEGO® Creator sports set coincides with the stadium’s 110th anniversary. This building kit for adults features several evocative details including the players’ tunnel and the statue of the United Trinity. Bring to life your passions with advanced LEGO® sets! LEGO® Creator Expert advanced building sets allow adults to construct models based on some of their biggest passions, including cars, buildings and stadiums. Once the challenging and fun building experience is complete, these collector models from building bricks make an eye-catching display at home or the office.

LEGO-Tencent Partnership Extends for Additional Two Years

Earlier today, the LEGO Group has announced a renewed partnership with China’s and the world’s biggest game company. In a recent press release, this renewed LEGO-Tencent partnership extends the Memorandum of Understanding with the two companies, “further strengthening and expanding their strategic partnership in digital play experience for Chinese children”.

If you recall, LEGO and Tencent first entered into this working partnership back in 2018 to empower Chinese children to be prepared for a mostly digital future. This partnership saw the birth of the LEGO Video Zone with more than 800 LEGO-themed videos released in Tencent’s video channels, consequently being awarded with the distinction of being one of the top-10 most-viewed toy-branded video platforms in Tencent.

LEGO-Tencent Partnership
LEGO and Tencent’s LEGO Video Zone

Last year also saw the launch of Tencent’s LEGO Cube Mobile Game – a sandbox video game where kids can explore vast, seemingly never-ending lands made of LEGO bricks populated by LEGO minifigure characters. Aside from being an open-ended play experience, it also provided Chinese children with socialization opportunities with other children in a safe and friendly environment while teaching them the rudiments of 3D design, construction, and coding.

Tencent’s LEGO Cube Mobile Game.

For the next two years, LEGO and Tencent will continue to work together to bring more high-quality digital content, with particular emphasis and investment in creating a more robust digital social community akin to LEGO Life. Think of it as China’s version of LEGO Life that is not just for children but also for teenagers and younger LEGO fans as well. Additionally, the two child-centered companies will continue to develop software applications that will further fuse both physical and digital play in new ways that we haven’t seen before. As you may know already, LEGO has already placed considerable investment in adding an augmented reality component on its LEGO sets particularly with the introduction of the LEGO Hidden Side theme. Lastly, helping children learn the rudiments of robotics is still very much at the heart of the LEGO education system with the introduction of the LEGO Boost theme.

Personally, I’m excited to see what is in the works between LEGO and Tencent for the next two years. LEGO has continually pushed the boundaries of conventional play ever since it came out with its very first wooden toy back in the early days of the company. Any new technology that will enhance the LEGO play experience will be something that I will keep an eye on.

So what do you think of this renewed LEGO-Tencent partnership? What new play technologies do you think we will see in the next couple of years? Let me know what you think in the comments below.

Celebrate 110 Years of Epic Football with the LEGO Creator Expert Old Trafford-Manchester United (10272) Set

After the reveal of our next LEGO Creator Expert set aimed at older LEGO fans, LEGO gives out an official press release that underscores one of the most iconic symbols of football fandom the world over. In a tribute to Europe’s most famous football stadium, the LEGO Creator Expert Old Trafford-Manchester United (10272) set is a brick replica of the 100-year old stadium that consist of 3,898 pieces, retailing for $299.99. Read on for LEGO’s full press release and announcement.

Celebrating 110 years of Old Trafford – iconic stadium gets its own LEGO® set

LEGO Creator Expert Old Trafford-Manchester United

LEGO Creator Expert Old Trafford-Manchester United (10272)

RRP: US $299.99/€269.99 (Euro pricing varies by country. Please visit shop.LEGO.com for regional pricing)
Age: 16+
Pieces: 3,898
Measures: 6.5” (18.5cm) high, 18” (47cm) long and 15” (39cm) wide
VIP early access 16th January 2020 from LEGO Retail Stores and www.LEGO.com/Old-Trafford

[Billund, January 13th] Manchester United and LEGO® fans alike can now build Old Trafford brick by brick. The 3898-piece LEGO Creator Expert model is a spectacular tribute to one of football’s most iconic stadiums and makes for a true collector’s item that is bound to take center spot at home or the office.

The model is a true celebration of the passion for the game shared by fans all over the world, paying special homage to Manchester United fans. Developed particularly for fans aged sixteen and up, the high attention to detail makes this LEGO model of Old Trafford so special. The 1:600 replica model features several authentic details including the United Trinity statue and the Munich memorial clock.

The Old Trafford Football Stadium in Greater Manchester, United Kingdom.

The model will bring Old Trafford to the homes of Manchester United’s enormous fan base of 659M fans worldwide and to those that have not yet been able to experience the stadium in person.

LEGO Creator Expert Old Trafford-Manchester United

Manchester United’s Director of Partnerships, Sean Jefferson comments:
“Our Old Trafford stadium is as iconic as Manchester United itself and we are proud to be able to bring it to life in LEGO form. I think everyone has played with LEGO bricks at some point in their life, however, it’s still amazing to see the level of detail the LEGO designers have managed to recreate in this piece. We are sure it will be hugely popular amongst Manchester United and LEGO fans alike.”

Building this set is sure to be a nostalgic experience for Manchester United fans while also providing a rewarding building experience for LEGO fans. The building instructions include information on the stadium and its rich heritage and history as well as the designers that have brought the set to life.

“To create Old Trafford in LEGO bricks was a tremendous design challenge for the team, and we couldn’t be happier with the result. The 110-year-old stadium provided us with so many important locations, features and stories to tell as we constructed this model. We are excited for our fans to be able to experience all of that history and attention to detail as they construct and proudly display this iconic stadium.” – Michael Psiaki, LEGO Design Master.

Kickoff is on January 16th, 2020 when the model will be available directly from LEGO Retail Stores and www.LEGO.com/Old-Trafford exclusively for LEGO VIP members, with general availability beginning February 1st, 2020, in time for the stadium’s 110th anniversary.

LEGO Creator Expert Old Trafford-Manchester United (10272) Now Listed at LEGO Shop@Home

The second LEGO Creator Expert of the year has been officially unveiled. Following the announcement of a partnership between LEGO and Manchester United, Europe’s leading football team, we now have our official announcement on how this partnership is fleshed out in LEGO brick form. The LEGO Creator Expert Old Trafford-Manchester United (10272) is now currently listed at LEGO Shop@Home and will be available to all LEGO VIP members beginning January 16, and to the rest of the world on February 1. This latest model comes in at 3,898 pieces and will retail for $299.99. Read on for the rest of the set’s details.

LEGO Creator Expert Old Trafford-Manchester United (10272)

Old Trafford-Manchester United (10272)

Manchester United fans will love building this big LEGO® set model of Old Trafford (10272) to show their allegiance to one of the world’s most famous football clubs. The building set for this LEGO football stadium provides a fun challenge to create a spectacular showpiece model. The ultimate Manchester United gift Manchester United fans can show off this Old Trafford replica at home or the office. New for February 2020, this LEGO® Creator sports set coincides with the stadium’s 110th anniversary. This building kit for adults features several evocative details including the players’ tunnel and the statue of the United Trinity. Bring to life your passions with advanced LEGO® sets! LEGO® Creator Expert advanced building sets allow adults to construct models based on some of their biggest passions, including cars, buildings and stadiums. Once the challenging and fun building experience is complete, these collector models from building bricks make an eye-catching display at home or the office.

  • A spectacular building set for adults to create a detailed model of Old Trafford. The perfect Manchester United gift for fans who want to show their undying support by displaying this LEGO® football stadium.
  • A building kit of a 1:600 replica model of Old Trafford. This LEGO® football stadium provides a fun and rewarding project and allows fans to relive their cherished memories of Manchester United with this detailed model.
  • The first opportunity to construct a replica of Manchester United’s Old Trafford from building bricks. The LEGO® Football stadium makes for a stunning showpiece at home or the office.
  • This 3,898-piece big LEGO® football set for adults makes for a unique Manchester United gift. It offers escapism for builders with a long and satisfying project, and the chance to show their passion for their club.
  • The Old Trafford-Manchester United LEGO football stadium measures 6.5” (18.5cm) high, 18” (47cm) long and 15” (39cm) wide. The perfect size to feature authentic details including the players’ tunnel and a statue of Sir Alex Ferguson.

Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272) Old Trafford-Manchester United (10272)