As a global brand, LEGO has always strived to make its products available to children (and parents) around the world. Any newly released set can be counted on to be available anywhere after launch. But even LEGO has fallen into the habit of product exclusivity, with some sets available only by region or even by location. It’s true that the company has taken steps to really make their products generally available globally, but some items remain stuck to their places. The LEGO House Dinosaurs (40366) set exclusive only in the Home of the Brick, Billund is one example. Or at least that was the case until a recent LEGO announcement.
From Brickset we learned that LEGO is finally making its LEGO House Dinosaurs exclusive (40366) available at LEGO.com online shop. This could come as great news for collectors who still can’t plan for travelling to Billund, Denmark. But here’s one detail to knock the wind out of our sails. The LEGO House Dinosaurs can only be purchased online at the Denmark, UK and Ireland LEGO.com shops. No way to phrase it gently: that availability is still limited. American and Asian LEGO enthusiasts look to be out of luck, for now.
If you happen to live in the above three markets, then you’re in for a treat. LEGO House Dinosaurs (40366) went live in LEGO.com UK/Ireland and Denmark this Thursday, October 20. The price seemingly hasn’t been set yet, though its 599DK unit price in Billund could be converted to £70/€80.