Brickworld LEGO Fan Convention Comes to Milwaukee Area for the First Time

LEGO convention season continues apace across the US. One of these upcoming events is Brickworld, which is proud to name itself the premier LEGO fan experience in North America as a whole. Their next event is coming later this month, and its venue will have the distinct honor of playing host to Brickworld for the first time, over in Wisconsin.

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It’s going to be the first Brickworld LEGO fan convention in the metro Milwaukee area, with two weekend days of fun for the whole family at the Wisconsin State Fair Park. As expected, Brickworld will be exhibiting plenty of awesome MOC builds, many of them courtesy of the Wisconsin LEGO Users Group (WisLUG) and the Kenosha LEGO Users Group (KLUG).

According to Brickworld Events executive director Bryan Bonahoom, there will also be some new events at the convention that take a walk, as it were, from the “conventional” sort of attractions.


First is one of the free-build areas with a table containing 20,000 LEGO bricks of the same color; the reason being that it encourages children to just take and build rather than wade through many different colored bricks to find just one particular shade. Also of note are some walls in the convention area that’s been covered in LEGO base plates to facilitate “wall-builds”.

LEGO vendors are also expected to be prominent at Brickworld. Aside from the official merchants there will be those who would sell retired LEGO sets and custom-printed minifigures for collectors.

Brickworld Wisconsin will run August 25 to 26 at the Wisconsin State Fair Park at Milwaukee suburb-city of West Allis. Single-day tickets are $13 regularly, $10 for military and first responders (with ID) and free for children under age 3.

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