It’s no secret that The LEGO Group has been investing quite a lot lately in Asia: from opening the world’s largest LEGO Flagship Store in the heart of Shanghai, to their exciting partnership with online gaming platform Tencent Games, LEGO is now expanding its horizons in the Chinese region by planning out the details of its second LEGOLAND China theme park in the next four years.
Soon to be located in Sanya in the Island of Hainan, this second LEGOLAND China theme park will be the 5th LEGOLAND located in Asia after those from Malaysia, Japan, South Korea, and Shanghai, China. Construction for LEGOLAND Hainan will begin in 2020 and once finished, will offer a one-of-a-kind LEGO experience for the entire family. LEGOLAND Hainan is also expected to take advantage of the booming tourism in the region considering that the island takes pride for its beautiful beach front and scenery. Here’s a rough Google translation of the official press release originally published in Chinese.
“On the afternoon of September 6, Hainan Provincial Governor Shen Xiaoming, Sanya Municipal Party Committee Secretary Yan Chaojun, Sanya Mayor A Dong, Chinese Media Group Chairman and CEO Li Ruigang, Vice President Xie Li, and Merlin Group Asia Project General Manager Ray Dubowa, in the Beijing Hotel on the cooperation and landing of the “LEGOLAND” project in Sanya, launched a tripartite dialogue and exchange.
According to the agreement, Chinese Culture and the Merlin Group will jointly develop a large outdoor family entertainment theme park, LEGOLAND, in Sanya. The two sides will combine the theme elements of LEGO bricks and the tropical atmosphere of Sanya to create a world-class integrated tourist resort featuring water parks. For families of children ageds 2-12, the park offers a variety of fun entertainment experiences and interactive puzzle activities that allow each child to create their own world in play. Among them, the mini-city built by thousands of LEGO bricks not only reflects the Chinese elements and Sanya scenery, but also is a wonderful stage to stimulate children’s imagination and wisdom. LEGOLAND Sanya Resort has an immersive parent-child interaction experience to create a family holiday destination based in China and radiating Southeast Asia.”
The Chinese Cultural Group and Merlin Entertainments Group are two of the world’s largest theme park and family entertainment development companies. Merlin Entertainments is second only to Disney as a live entertainment company, and is responsible for the establishment of other LEGOLAND theme parks and LEGOLAND Discovery Centers in various parts of the globe.
Image credit for the featured image above: The Forbidden City and Great Wall of China as seen in LEGOLAND Malaysia
Last week, the US LEGOLAND theme park resorts and Discovery Centers began announcing their respective schedules for Brick or Treat, their annual afternoon-evening Halloween events extravaganza for October and November (with some starting late September too). Now, other LEGOLAND locations are reporting their schedules, such as Windsor in the UK.
Every LEGOLAND park has several activities and shows in common during Brick or Treat, and it’s the unique ones to every location that makes each celebration stand out. For LEGOLAND Windsor, one of them is the refurbishing of one of their oldest ride attractions, Hill Train, into the Haunted Hill Train that will take its passengers through the Enchanted Forest.
The Forest itself will serve as a venue for more Halloween-themed fun, with booths for building LEGO pumpkins, brick mosaics and good old coloring activities for the young ones. There’s also a Brick or Treat Trail mystery-style treasure hunt that sends its participants around the park searching for missing potion ingredients and a chance to win a special Halloween prize.
But if that’s too much walking for you, then why not hang out at Frankie’s Monster Disco? It’s only for the Brick or Treat period at the Miniland area, where guests can boogeyman-boogie with their hosts Frankie, Orange Brick and Lord Vampyre. Halloween costume contests will be going on too.
For LEGOLAND Windsor guests staying at the Hotel, they’ll have their own unique experience with Ollie’s Campfire Stories. Lots of food and drinks get Halloween makeovers as well. Now’s no better time to go to LEGOLAND Windsor Resort and get your pants scared off in a totally fun way. Check out their official website for more details and ticket booking.
It’s never too early to plan for a party, and what bigger party for everybody can there be at the end of next month, except for Halloween? We can bet that theme parks across the country have got their own spooky celebration events planned, including the various LEGOLAND theme parks of course. The LEGOLAND yearly Halloween extravaganza is called Brick-or-Treat Party Nights, and guests of the LEGOLAND parks and Discovery Centers across the US can be assured that they’ll be having an awesome monster bash wherever they may be. Each location has its own dates for Brick-or-Treat, so let’s go over these.
First we have LEGOLAND California Resort. They’re having Brick-or-Treat Party Nights as early as September 29, and so on every consecutive Saturday until October 27. LEGOLAND Florida Resort is starting late, but with more dates on schedule including on October 31st itself (though with limited activities and no fireworks display). Their Party Nights will happen in all weekends of October.
True to expectations, the LEGOLAND Brick-or-Treat Celebrations will start at around 5 PM on all selected dates, featuring attractions running from flashy colorful costumes to creepy (yet still kid-friendly) scares. In California, they’ll have a new “Dr. Frankenbrick’s Lab” show that invites its kiddie audience to participate in the Doc’s experiments to animate a slime, with fun science lessons extra.
Other exciting things to look out for are the Meet and Greets, the costume contests, build-and-craft sessions with the LEGO Friends at Heartlake City, and all the yummy candy for sale at treat stations everywhere.
You may book your tickets at the LEGOLAND parks’ respective websites; California even has “Early Bat” limited-time offers in store. Each LEGOLAND Discovery Center in North America has their own Brick-or-Treat days so you can check them for yourself here. Look under “News and Events”.
Last week we talked about the upcoming LEGO Ninjago Days special event happening over at LEGOLAND California starting this coming Friday, January 12. It will even premiere a brand new 4D movie, LEGO Ninjago: Master of the 4th Dimension, while the Ninjago Days festivities will last all through the weekend.
Said update also noted that LEGO Ninjago Days is happening at all LEGOLAND theme parks, and now the latest news has LEGOLAND Florida putting up its calendar schedule for when they’ll be holding Ninjago Days. As it turns out, they’re having it for three weekends from this month to February.
As made plain by the name, LEGO Ninjago Days is a multi-day extravaganza wherein LEGOLAND parks will unleash the ninja within, with a plethora of Ninjago-themed activities, meet-and-greets with the characters from the product line and animated series, and themed edible treats in all dining places for the duration.
Here then is LEGOLAND Florida’s Ninjago Days schedule, with two weekends in January and one in February:
Jan. 20-21: Saturday and Sunday, 10 a.m. – 6 p.m.
Jan. 27-28: Saturday and Sunday, 10 a.m. – 6 p.m.
Feb. 3-4: Saturday and Sunday, 10 a.m. – 6 p.m.
More information on LEGOLAND Florida’s Ninjago Days event can be found at their official website here.