Explore the Details of the LEGO Ideas Viking Village 21343 – Now Available for Pre-Order!

If you’re a LEGO enthusiast, you won’t want to miss the exciting news from last week. LEGO has unveiled its latest masterpiece, the LEGO Ideas Viking Village 21343 set, consisting of a remarkable 2,103 pieces.

lego ideas viking village

This captivating creation originated from the imaginative mind of German LEGO Ideas fan designer Florian (aka BrickHammer over at the LEGO Ideas fan community)  back in 2020. Florian’s determination and passion for this project led him to resubmit the LEGO Ideas Viking Village in 2022, even though it was not approved on two prior occasions.

But even more fascinating is the story behind this design and how it eventually made its way into production. In 2022, through a collaboration with the US retail giant Target, the LEGO Ideas Design Team delved into their vault of 10K Club submissions that had previously missed the mark. They then presented three exceptional creations to the LEGO community for a fan vote, where the winning design would become a reality. The LEGO Ideas Viking Village emerged as the clear favorite, garnering an impressive 16,000 votes to secure its path to production.

Let’s dive into the inspiration behind this extraordinary brick design. Florian reveals that while the LEGO Ideas Viking Village doesn’t aim for historical accuracy. However, the inspiration behind this set was first born in his history studies at the university. His interests focused more on the Norman conquest of 1066 and its impact on Anglo-Saxon society. As he immersed himself in books about Norman culture and its Danish Viking origins, a spark of creative inspiration led to the birth of this stunning LEGO Ideas Viking Village masterpiece.

As a fan favorite, Florian’s remarkable concept was brought to life as an official LEGO Ideas set thanks to the collaborative efforts of LEGO Design Manager Isaac Snyder and Graphic Designer Johanna Wurm Jensen.

Now, the eagerly anticipated LEGO Ideas Viking Village 21343 is available for pre-order at $129.99, with a release date of October 1st. Below, let’s explore some of its remarkable features.

Unveiling the LEGO Ideas Viking Village 21343 Set

Historical Inspiration Meets Creative Imagination

The LEGO Ideas Viking Village draws inspiration from Viking history while maintaining a creative and imaginative twist. It’s a perfect blend of historical charm and LEGO’s signature creativity.

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The LEGO Ideas Viking Village Clocks in at 2,103 Pieces of Endless Building Fun

With an impressive 2,103 pieces, this set promises hours of enjoyment as you bring this Viking world to life, piece by piece. Whether you’re a seasoned builder or a newcomer, the process of building this fascinating set will be rewarding and exciting.

Unique Viking-Inspired Minifigures and Details

The Viking Village set includes a variety of unique minifigures and intricate details that add depth and character to your creation. From warriors to villagers, each figure tells a story of Viking life. Whether you’re a collector or a young enthusiast, the LEGO Ideas Viking Village 21343 is designed for both display and play. You can showcase your creation proudly or embark on imaginative adventures in the Viking world.

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Secure your exclusive access to the LEGO Ideas Viking Village 21343 by pre-ordering today by heading over to LEGO.com via the affiliate link below.

LEGO Ideas Viking Village 21343

2,103 pieces | Includes a blacksmith, chieftain, shield-maiden, and archer minifigures | $129.99 | Pre-order this item today, it will ship from October 1, 2023

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Take a trip back in time as you build and explore this richly detailed LEGO® Ideas Viking Village (21343) play-and-display model. An ideal gift for history-lovers, it features 3 connectible sections with a blacksmith’s smithy, chieftain’s longhouse and a watchtower, plus blacksmith, chieftain, shield-maiden and archer minifigures to bring the scene to life.

Revel in the details
Discover delightful features such as the blacksmith’s forge with a flame-billowing function, shields printed with Odin’s 2 ravens and 2 wolves, the chieftain’s throne, a bridge to the watchtower and a cave for mineral mining. And look out for brick-built references to classic LEGO Vikings sets. There are instructions in the box and on the LEGO Builder app to guide you through every step of the mindful creative experience.

Building sets for adults
Welcome to your zone. LEGO Sets for Adults is a carefully curated collection of top-quality models. Whatever your passion, there is a building project waiting for you. 

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  • LEGO® Ideas Viking Village (21343) play-and-display model – Step back in time to the Viking Age as you build this detailed model, with a blacksmith’s smithy, chieftain’s longhouse and a watchtower
  • 4 minifigures – A blacksmith, chieftain, shield-maiden and an archer, plus weapons and accessory elements including multiple shields, a paintbrush, hammer, sword, spear, goblet and a bow and arrow
  • Easy access – The blacksmith’s smithy and longhouse interiors have removable roofs and the medieval watchtower has a removable wall for easy viewing of the detailed interiors
  • Authentic details – A forge with a flame-billowing function, carved rune stone element, shields printed with Odin’s 2 ravens and 2 wolves, chieftain’s throne, bridge, cave for mineral mining and more
  • Gift idea for adults – Treat yourself or give this 2,103-piece Viking Village building set as a birthday present, holiday gift or special surprise to a medieval history lover or keen LEGO® builder
  • Brick-built centerpiece – The buildable Viking Village model comprises 3 connectible sections and measures over 9.5 in. (24 cm) high, 18 in. (46 cm) wide and 10 in. (26 cm) deep

LEGO Unveils the LEGO Ideas 21342 Insects Collection – Coming in September

In case you’ve missed it, the LEGO Group has announced the upcoming release of its 50th product from its fan-sourced platform, LEGO Ideas.  Originally conceived by LEGO fan José María Pérez Suero from Spain, the LEGO Ideas 21342 Insects Collection is a 1,111-piece set consisting of three brick-built, true-to-life insects – with each having a separate display based on aspects from their natural habitat.

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Discovering Nature’s Wonders in the LEGO Ideas 21342 Insects Collection: The Blue Morpho Butterfly

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The first masterpiece in the LEGO Ideas 21342 Insects Collection is the beautiful Blue Morpho butterfly. Perched gracefully on a slender branch within a vignette of the South American Amazon Rainforest, this brick rendition captures the butterfly’s vibrant hues and delicate features. A buildable flower beside it beckons a hovering honeybee, creating a harmonious scene straight from nature’s canvas.

Journeying to Central America with the LEGO Ideas 21342 Insects Collection to Discover the Mighty Hercules Beetle

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With the LEGO Ideas 21342 Insects Collection, you can embark on a virtual journey to Central America to recreate the magnificent male Hercules beetle. Resting atop a brick-built log, this awe-inspiring insect’s lifelike form features a true-to-life LEGO model of the majestic beetle. Its removable wings offer a unique display choice, showcasing its strength and adaptability, all while paying homage to the diversity of nature’s designs.

The Elegant Chinese Mantis is Also Included in the LEGO Ideas 21342 Insects Collection  

lego ideas 21342 insects

Concluding your exploration is the exquisite Chinese Mantis, poised delicately on a slender branch within an Asian forest setting. This symbol of grace and precision gazes upon a hidden, seven-spotted ladybug nestled amidst brick-crafted flora. The intricate scene captures the essence of predator and prey, a timeless dance of survival.

The LEGO Ideas 21342 Insects Collection – Design, Availability, and Product Description

Behind the Artistry: José María Pérez Suero’s Inspiration

LEGO fan creator José María Pérez Suero brings together his love for science, fine art, and personal passion in the LEGO Ideas 21342 Insects Collection.  Drawing from his extensive expertise and admiration for the natural world, his creations stand as an artistic testament to the beauty that emerges when inspiration and craftsmanship intertwine.

Availability and Pricing

Adult fans of LEGO will just have to wait a couple of weeks or so as the global release of the LEGO Ideas 21342 Insects Collection is slated for September 4, 2023 (for LEGO VIPs). Check out the official product description below for this highly-anticipated set, which is will retail for $79.99 / €79.99 / £69.99 across all LEGO stores and online. You may also add this to your LEGO wishlist so you can be notified of its launch on September 4 for LEGO VIP members, and September 7, 2023 for the general public.

LEGO Ideas Insects Collection 21342

1,111 pieces | $79.99 | Coming Soon on September 7, 2023

lego ideas 21342 insects lego ideas 21342 insects lego ideas 21342 insects 21342 alt5 lego ideas 21342 insectsDisplay spectacular insects from around the world in your home with the LEGO® Ideas The Insect Collection (21342). A charming gift idea for insect lovers, this set features detailed, life-size, buildable models of a blue morpho butterfly, a Hercules beetle, and a Chinese mantis in their natural habitats.

Posable display models
The blue morpho butterfly has adjustable wings featuring LEGO elements in different shades of blue and is displayed with a buildable flower and a honeybee. The Hercules beetle has attachable wings and the characteristic horns of the male of the species, while the fully posable female Chinese mantis (a species of praying mantis) comes with a 7-spotted ladybug. Separate building instructions are included for each model, so you can build solo or with others.

Adults welcome
Welcome to your zone. LEGO Sets for Adults is a carefully curated collection of premium-quality models. Whatever your passion, there is a hands-on building project waiting for you.

  • LEGO® Ideas The Insect Collection (21342) – Take time out to indulge your passion for nature with these 3 life-size, posable, display models of insects in their natural habitats
  • Blue morpho butterfly (Morpho peleides) – Capture the shades of blue in this butterfly’s wings and its white dots. The model also includes a buildable honeybee and flower
  • Hercules beetle (Dynastes hercules) – Build the longest beetle in the world, featuring attachable wings and the characteristic horns of the male of this species
  • Chinese mantis (Tenodera sinensis) – This is a detailed, posable model of a female Chinese mantis (a species of praying mantis). Its buildable habitat also features a 7-spotted ladybug
  • Gift idea for insect enthusiasts – Treat yourself or give this collectible 1,111-piece LEGO® Ideas set to another lover of insects and nature
  • Designed for display – The buildable Chinese mantis model measures over 7 in. (18 cm) high, 6.5 in. (17 cm) wide and 6 in. (16 cm) deep


LEGO Icons Concorde 10318 Officially Revealed!

In case you missed it at supersonic speeds, LEGO has officially revealed its latest addition to its LEGO Icons theme. The LEGO Icons Concorde is slated to be released on September 4 for VIPs and the general public on September 7. This display-worthy LEGO masterpiece, crafted as a tribute to innovation and aviation excellence, is poised to captivate AFOLs and collectors alike.

The LEGO Icons Concorde Set Takes Flight

This iconic Franco-British airliner, revered for its supersonic speed and elegance, has now been impeccably recreated in its best brick form in the LEGO Icons Concorde 10318. From its sleek design to its rich history, the LEGO Concorde embodies the essence of innovation.

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A Closer Look at the LEGO Icons Concorde and its Place in History

The meticulous design and craftsmanship that went with the development of the LEGO Icons Concorde 10318 are also inspired by its rich history. Clocking in at 2,083 pieces, every detail has been thoughtfully replicated. You can experience the thrill of assembling this masterpiece and exploring its intricately crafted interior, paying homage to the real-life Concorde’s legacy.

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The LEGO Icons Concorde Replicates the Aircraft’s Legacy of Excellence and Impact on Aviation

Needless to say, the Concorde highlights the speed and prestige of flight since its debut on January 1976 and until its retirement in October 2003. Its groundbreaking transatlantic flights, its role in shaping aviation history, and its enduring legacy continue to inspire awe. While the Concorde’s journey was not without challenges, it remains an everlasting symbol of human innovation, now immortalized in the LEGO Concorde 10318.

Own a Piece of Aviation History with the LEGO Icons Concorde Set

Mark your calendar for September 4, when LEGO Icons Concorde 10318 takes flight into your local LEGO store and LEGO.com exclusively for VIPs. This is your opportunity to own a piece of history and embrace the spirit of aviation excellence. Immerse yourself in the world of LEGO craftsmanship and innovation as you assemble and proudly display this remarkable masterpiece.

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Explore Further and Discover the LEGO Icons Concorde Experience

If you want to learn more about the LEGO Icons Concorde set 10318, you’ll definitely want to check out LEGO’s official press release. Get ready to dive into all the fascinating details and the incredible passion that went into creating this masterpiece. You’ll experience firsthand the sheer elegance, innovation, and prestige that make the LEGO Icons Concorde truly remarkable.

Get ready to experience the sheer awesomeness of the LEGO Icons Concorde 10318 – a true celebration of innovation and a total aviation marvel. Join fellow aviation fans and grab your very own piece of history during the VIP release on September 4. For more details,  you want to check out its official product listing and add this to your LEGO wishlist.

LEGO Icons Concorde 10318

2.083 pieces | $199.99 | Coming Soon on September 4 for LEGO VIPs, and September 7 for the general public

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Embark on a supersonic journey with the LEGO Icons Concorde (10318) model building set for adults. Take time out for a mindful building experience as you craft a detailed replica model of the world’s most famous supersonic commercial passenger airplane.

Super-authentic detailing
Just like the real-life Anglo-French passenger jet, this detailed replica model has a tiltable droop nose, functioning landing gear, a retractable tail bumper wheel, delta wings with movable elevons, and hinged upper and lower rudders. It also features an accessible seating area and comes with a stand for display in flight, takeoff, or landing modes.

Soar into the zone
Discover a space for relaxation with this collectible building set, a top gift idea for fans of Concorde and model aircraft. Check out the inspiring range of LEGO building projects for adults.

  • Enjoy a relaxing journey – Discover space for relaxation with the LEGO Icons Concorde (10318) building project for adults
  • What’s in the box? – Everything you need to construct a detailed LEGO® replica model of Concorde, the world’s most famous supersonic commercial passenger airplane
  • Features – Includes a tiltable droop nose, functioning landing gear, a retractable tail bumper wheel, delta wings with movable elevons, hinged upper and lower rudders, and an accessible seating area
  • Build and display – This collectible model comes with a stand for display in flight, takeoff, or landing modes
  • A gift idea for aircraft lovers – Give this LEGO® Icons building set as a gift for adult fans of Concorde and model airplanes
  • Digital building instructions – The LEGO® Builder app features a digital version of the building instructions included with this set
  • Dimensions – Measures over 6 in. (15 cm) high, 41.5 in. (105 cm) long and 17 in. (43 cm) wide

The LEGO Ambassador Network Releases the AFOL Passion Survey

The LEGO Ambassador Network or commonly known as LAN within the LEGO fan community has just released the AFOL Passion Survey. The purpose of the survey is to let the LEGO Group know what most likely fuels our interests, passions, and hobbies to better align their 18+ offerings to what really matters among adult fans of LEGO.

Since last year, The LEGO Group had made decisive changes to its product line-up to specifically cater to the adult LEGO fan community. The LEGO 18+ subtheme has grown exponentially since then, with LEGO recognizing the fact that the iconic brick is no longer just a children’s toy. From LEGO Art, Ideas, Creator, Disney, Nintendo, and more, almost every non-licensed and licensed theme as of today have an 18+ set to boast.   It’s great to know that LEGO has acknowledged this fact, and looks forward to offering more sets with the older LEGO fan in mind. Hopefully, through this survey, we can somewhat get our message and passions across in a more meaningful way.

The survey is relatively short and will take 15 minutes of your time to complete. Read the complete announcement below in case you’re interested, and click on the link below to access the survey form.

As an AFOL, we know you are passionate about building – but what else are you passionate about? Do current sets support your interest? How do you connect with the community? How engaged are you with the LEGO Group?

Our department is conducting a new survey on AFOL Passion. We want to answer these questions so we can better understand our AFOL audience and what they love the most. We have done similar surveys in the past but it’s time to update our information to stay up-to-date

The survey is anonymous and open to everyone, everywhere. We estimate it’ll take about 15 minutes to answer, and the feedback you give us will help us better understand how to engage with the AFOL community.

Please take the share and share it here. Right now we have no end date and will close the survey when our response rate reaches a set threshold.

LEGO and Bricklink AFOL Designer Program Pre-Order Campaign Has Begun

Following the announcement of the 16 finalists that made it through the gruelling Design Review Stage of LEGO and Bricklink’s AFOL Designer Program, the stage is now set for backing up your most favorite MOC finalist, with the hope of reaching its 100% goal of making it an official LEGO set. Some of these finalists have already reached its goal as of this posting, with some vying for support until April 15 when the AFOL Designer Program pre-order campaign ends. Here are the finalists once again, now with their respective pre-order price indicated. Click on the following links to know more, and if you wish to back this project by placing your pre-order.

Backers have until April 15 to support their favorite project, and they have up 3 pre-orders per set. After the pre-order periods ends, then backers and online supporters who pre-ordered can get their sets by May ahead of everyone else when the projects hit store shelves later in the second half of the year. Which one is your favorite?

LEGO Encourages Millennials to De-Stress By Building With LEGO Bricks

For so many decades LEGO and its products have meant many things to so many people. They’ve been toys, educational aids, and a medium of artistic and architectural expression just to name a few. LEGO also have been tapped for research and physical therapy. And this time around, LEGO’s many products are being hyped as…an actual alternative to yoga? A LEGO advertisement has been making rounds in Instagram, targeted towards “millennial” users from the UK. It shows a woman failing to achieve some peace doing yoga exercises, and then knowing the joy of learning of how to de-stress by building with LEGO bricks.

De-Stress By Building With LEGO Bricks

“Need an escape?” goes the Instagram vid’s accompanying caption. “Building with Lego bricks reduces stress and improves your well-being. It’s Zen, in the shape of a brick.” This rather on-the-nose commercial enticement for more grownups to become AFOLs is the brainchild of LEGO Creative Play Lab, based on current research.

“There is a movement back to what may be more hands-on and physical,” says LEGO CPL vice president Tom Donaldson. “The boundaries between physical and digital play are blurring, and that is the future of play.” In a way, this social media ad is a follow-up to LEGO Forma, a new product line the company has introduced via crowd-funding that’s particularly geared towards adult builders.

Another statement by The LEGO Group all but heaps thanks and praise towards the AFOL community, both the longtime ones and those who’re more recently joining the bandwagon. “We have a strong adult fan-base who shares the passion for the LEGO brick and the endless possibilities it brings to creative expression,” so the statement goes.

So if you need to unwind and would like to find that bit of a measure of peace, then remember that you can always grab that brick bin and try to de-stress by building with LEGO bricks.

Source:  The Telegraph UK