Last week, I reported that the next wave of Happy Meal toys will feature several characters from the LEGO Movie 2. We had an initial look at these oversized minifigure heads/storage space/key holders, thanks to a promotional ad that was initially released in Russia. Now thanks to some insider info from Fast Food Toys and Happy Meal Toys for Kids, we now have a closer look at these LEGO Movie 2 McDonalds Happy Meal toys and their expected date of arrival in US stores. Check out the video below, courtesy of Fast Food Toys.
As you can see from the video, each LEGO Movie 2 McDonalds Happy Meal toy comes with a simple play feature inside. Though we only get to see a sample based on how the Wonder Woman toy looks like from the inside, other promotional flyers suggest that each toy may actually contain a different activity or mini-game. Each toy also comes with a free LEGOLAND coupon where kids go for free together with a paying adult to all LEGOLAND Resorts and LEGOLAND Discovery Centers.
Furthermore, these toys are now currently available across Taiwan and other regions and will arrive in the US on January 29. So what do you think about these new LEGO Movie 2 McDonalds Happy Meal toys? Do you think it’s worth a trip to McDonalds? Let me know what you think in the comments below. Special thanks also to Candid Bricks for the heads up.
2019 is a special year for the majority of LEGO fans since this year marks the 20th year milestone of one of LEGO’s longest running licensed theme. LEGO has already revealed its intention of coming up with an exclusive line of LEGO Star Wars commemorative sets when it unveiled its special, 20 Years of LEGO Star Wars logo. Needless to say, whatever sets and minifigures that will make it to the cut of this prized, limited-edition anniversary sets will closely be monitored by the excited majority of LEGO Star Wars fans. Thanks to intel gathered by German LEGO fan site Stone Wars, we now have an idea on what these LEGO Star Wars 20th anniversary sets are, and how their minifigures will look like.
It should be noted that though LEGO has released and rehashed many LEGO Star Wars sets in the past, the LEGO Star Wars 20th anniversary sets are unique in themselves because of certain commemorative minifigures included with them. According to Stone Wars, these are the upcoming LEGO Star Wars sets that will have the special commemorative minifigures.
It is also rumored that these commemorative minifigs will also retain the exact same look of their predecessors from 20 years ago: they will sport the original yellow skin tone (except of course for Darth Vader and Lando), and the same torso and leg prints. Now I understand that devout LEGO Star Wars collectors may be shaking their heads in disappointment considering how their precious collection may depreciate in value because of this. However, LEGO was kind enough to include one very distinctive feature to these commemorative LEGO Star Wars minifigures. They will all have a special print on the back of their torso in big bold characters that say: ’20 Years, LEGO Star Wars’. Collectors will surely welcome this nice gesture from LEGO, and it will definitely help in distinguishing these new LEGO Star Wars minifigures from their original prototypes from two decades ago.
Other than the special print at the back of these minifigures, each of them will also come with a commemorative minifig display tile similar to those included in the LEGO CMF line, the difference will be that the studs from the former are placed near the edge of the tile. The minifigure stand also features the same unique print, and the name of the LEGO Star Wars minifigure emblazoned on the larger part of the tile.
Just a bit of a disclaimer though: as the title of this story suggests, this is all but a rumor until such time that LEGO confirms these LEGO Star Wars 20th anniversary sets and minifigures, or a barrage of official images starts to come in. As of now, we’ll keep our radars open and I’ll update you accordingly as new info comes in. While waiting, be sure to check out this year’s newest LEGO Star Wars sets at shop.LEGO.com
Truth be told, this piece of news caught me blindsided. I know that the LEGO Movie franchise (both the first and upcoming film) has its share of wacky characters that are very surprising, to say the least, but this one really caught me by surprise. First reported by USA Today, the LEGO Movie 2 now adds another sort of pop culture/political icon in its brick mix with the cameo of Supreme Court Justice Ruth Bader Ginsburg, or fondly referred to as RBG by her followers.
This minifigure version of the oldest sitting Justice comes, of course, with her court robe, distinct hairstyle, and a gavel. The reason for including RBG in the LEGO Movie 2 is a bit of a mystery, though I am inclined to believe that LEGO and Warner Bros have no intention of whatsoever in giving the film a political undertone. According to director Mike Mitchell, “These movies are so full of surprises. And we were thinking, ‘Who’s the last person you would think to see in a LEGO film as a minifig?’ Ruth Bader Ginsburg!” No further details regarding RBG’s role in the film were mentioned, but my guess is that the inclusion of Justice Ruth Bader Ginsburg in the LEGO Movie 2 has something to do with keeping up with one of the film’s underlying message of empowering women, and particularly dispelling the common myth that LEGO is primarily a toy for boys. The USA Today also reports that the role of Justice RBG fits well to the sequel’s story considering that her minifigure version is part of the younger sister’s brick-built world. If that is the case, then the younger sister (who is probably 6 or 7 by now considering the years that have passed since the events of Taco Tuesday), may prove to be a creative builder herself.
To fan the excitement over this version of Justice Ruth Bader Ginsburg, Mitchell also reveals that RBG’s minifigure version on the big screen will also have its physical, minifigure counterpart. “So there will be a real Ruth Bader Ginsburg toy that boys and girls can play with. It will even come with a gavel,” says Mitchell. LEGO is clearly alluding to the possibility of a second wave of LEGO Movie 2 sets that are now in the works, and we can expect its reveal sometime in June or July as part of LEGO’s wave of new sets for the second half of 2019. For the meantime, be sure to check out the first wave of LEGO Movie 2 sets at LEGO Shop@Home, and its upcoming LEGO Movie 2 CMF Series.
So what do you think about the choice of having Justice Ruth Bader Ginsburg as an official minifigure? Do you think it’s a good call on the part of LEGO and Warner Bros? Let us know in the comments below.
When the first LEGO Movie came out in 2014, we were immediately bitten by the LSS (Last Song Syndrome) bug in the tune of Everything is Awesome. It didn’t take long before Bricksburg’s anthem became a rallying cry of LEGO fans all over the world. Now fast forward to 2019, a new generation of LEGO fans will once again be caught in a catchy song that will surely get stuck in every LEGO fan’s head. The LEGO Movie 2 has revealed its most trendsetting song yet, and its one that is aptly named as well.
Simply named as the Catchy Song, this latest theme from the movie’s soundtrack was performed by Dillon Francis and features rapper T-Pain and tween hip-hop sensation That Girl Lay Lay. You can hear the complete song courtesy of WaterTower Music right here. The above promotional, one-minute trailer also gives us a hint at what part of the LEGO Movie 2 film will the Catchy Song be featured. We don’t know the complete story plot yet, but judging from several scenes shown on the trailer, the LSS-inducing song will be used to somehow subject Lucy to some kind of mind-control procedure at the behest of Sweet Mayhem. The scene seems to take place inside the Pop-Up Party Bus (708280) which includes some pretty interesting characters. It’s cool to see how almost all of the characters in the interstellar Party Bus have a corresponding physical minifigure, especially those included in the LEGO Movie 2 Collectible Minifigure series. My only wish is that this Party Bus version of Benny will eventually find itself in an official LEGO set.
The next scene seems to happen within the dreamy territories of the Systar System, where Rex and Emmet find themselves in the company of hyper-cheerful minifigures, minidolls, and maracas-rattling raptors. Emmet is uncontrollably drawn in by the tune of the Catchy Song where his minifigure body wiggles as if it has a mind of its own.
Warner Bros certainly knows how to amp up its LEGO Movie 2 promotions, and the Catchy Song seems to do the trick. I’m afraid this song will certainly get stuck inside my head for quite a long time.
The LEGO Movie 2 is scheduled to be released in theaters in the US and the rest of the world on February 8, with its huge wave of official LEGO tie-in sets currently offered at shop.LEGO.com
We’re just counting the weeks before the LEGO Movie 2 hit theaters and what better way to celebrate the film by having any of these TLM2 memorabilia. From Happy Meal toys to DK’s collection of books inspired by the film, it seems that there is still plenty of room for other LEGO Movie 2 products to join this year’s most brickstacular film. So while waiting for the film’s opening on February 8, let’s take a look at some of the cool TLM2 tie-in products that are out there. Clicking on the following affiliate links below will provide you with further details about each product.
Emmet Brickowski longed to be popular in his town of Bricksburg, but due to living his life by the book, no one ever noticed him. This all changed however, when Bricksburg came under attack and it was up to Emmet to save the town. Emmet showed that everyone is special in their own way and became a hero!
Help Emmet rescue his friends from the intergalactic invader Sweet Mayhem with this fantastic LEGO mini-figure clock and you too can become on of the great master builders!
Help save the people of Bricksburg with this LEGO Movie 2 Emmet mini-figure Kids Light Up Alarm Clock
Digital LCD Screen with 12hr display, Back Light colour: Orange, Height: 6 inches tall, Alarm and Snooze functions, Moveable parts: Arms, Battery Type: 2x AAA (included), Age:6+
Wyldstyle is a tough and creative free spirit. She is streetwise master builder and doesn’t let people give her orders. Although she is tough as nails, she has a soft side and puts a lot of faith in those close to her.
It’s time to team up with Wyldstyle against Sweet Mayhem with this fantastic LEGO Movie 2 Mini-figure Alarm Clock and you too can become one of the great master builders!
Help save the LEGO Universe from Sweet Mayhem with this LEGO Movie 2 Wyldstyle mini-figure Kids Light Up Alarm Clock
Digital LCD Screen with 12hr display, Back Light colour: Orange, Height: 6 inches tall, Alarm and Snooze functions, Moveable parts: Arms, Battery Type: 2x AAA (included), Age:6+
Emmet returns in The LEGO Movie 2. The full-length theatrical LEGO adventure opens in theaters February 2019. Emmet features a sensor on the chest which, when pressed, will illumiate his feet. Add a splash of fun to your backpack or bag with this delightful Emmet Key Light.
Batman returns in The LEGO Movie 2. The full-length theatrical LEGO adventure opens in theaters February 2019. Batman features a sensor on the chest which, when pressed, will illumiate his eyes. Add a splash of fun to your backpack or bag with this delightful Batman Key Light.
Princess Unikitty returns in The LEGO Movie 2. The full-length theatrical LEGO adventure opens in theaters February 2019. Starring as one of Emmet’s fellow travelers is Unikitty, a sweet, loveable member of the team with a powerful secret. Unikitty features a touch sensor on her face which, when pressed, will illumiate her horn. Add a dash of sass and sunshine to your backpack or bag with this delightful Unikitty Key Light.
Lucy is a no-nonsense determined kind of girl with a huge heart. You can look just like the amazing Master Builder herself in this Lucy Deluxe Costume! This costume is bold just like Lucy! Costume features a longsleeve top with an attached skirt, leggings, a pair of fingerless gloves, and a headband with attached hair extensions.
LEGO has a new promotional offer that makes the LEGO Movie 2 experience more awesome. For a minimum, single receipt purchase worth $40 and more, you’ll get three free packs of the LEGO Movie 2 Trading Cards featuring your favorite minifigure characters in the film. Each pack contains four cards, including one special foil card. There are a total of 36 cards to collect. As of this posting, these promotional trading cards are not for sale, though shop.LEGO.com lists them with a $2.99 value per pack. Doing the math, it means that you need to get all 9 packs in order to complete this trading collection (which you can get if you make a total of $120 worth of LEGO products), and this is if you don’t pick up duplicate copies since they are placed in blind foil packs.
LEGO VIP members also get an additional perk in the form of a free collector album with purchases worth $15 and above. The LEGO Movie 2 Trading Cards promotional started today and will run until February 24, or until supplies last. Though this is not the first time that LEGO launched a collectible trading card series with the introduction of the LEGO Create the World Collectible Trading Cards featuring 140 cards in all, the conditions and time frame in which the LEGO Movie 2 trading cards are offered is somehow falling short. Considering that you need to spend more than a hundred dollars in order to complete all 36 cards, without duplicates, and only within a one-month period is quite challenging.
FREE THE LEGO® MOVIE 2™ Trading Card! (5005775)
Get three free packs of your favorite characters and collect all 36! Look for special foil cards in each pack. LEGO® VIPs can add the cards to their free collector album with purchases over $15! Each album includes an exclusive VIP card, details from the movie and quotes from the characters. Offer Details: Valid 01/16/19 through 11:59pm EST, 02/24/19 or while supplies last only; available on shop.LEGO.com and at LEGO Stores.
I’m not much into trading cards, but since this is a freebie then I have no complaints about it. However for completionists, getting all these cards might prove to be a challenge. For the complete line of LEGO Movie 2 sets currently being offered, be sure to visit shop.LEGO.com for more details. The LEGO Movie 2 CMF (71023) series will also be available starting February 1, so you may want to check out on this well.
There have been several instances around the world when LEGO was used as a medium for impressive diorama displays: the anniversary of Australia’s Parliament House, the recreation of an ancient Scottish fort and other historic or artistic exhibits. Sometimes these displays are positively received; other times they could draw controversy. The latter became the case during the Madrid LEGO Exhibit, entitled as “I Love LEGO” building exhibition held this week at Gaviria Palace in Madrid, Spain. One display, a diorama of soldiers accosting a village, was slammed by an Israeli diplomat to the country as having anti-Semitic undertones, despite the exhibit description being a dramatization of anti-Nazi reprisal actions post-WWII.
Titled “Operation Vengeance”, this diorama at Gaviria Palace’s “I Love LEGO” event supposedly captures an event wherein armed soldiers attacked the town of Priuli, northern Italy in 1945 due to it being home of Nazi sympathizers during the German occupation.
The minifigure soldiers attacking the townspeople, plus their transport truck, were emblazoned with Israeli flags, something Assaf Moran, Deputy Chief of Mission at the Israeli Embassy in Spain, called out this Tuesday as a historical fallacy.
According to Moran, who visited the Madrid LEGO exhibit, the soldiers who took part in the 1945 attack on Priuli shouldn’t be wearing the flag of Israel because it didn’t exist until 1948; most likely these anti-Nazi soldiers should have been in British uniform. In addition, Moran decried the imagery of “Israeli soldiers” pointing firearms at civilians, Nazi sympathizers or otherwise, as misleading to the public, portraying Israel as a “violent and aggressive nation”.
Following this protest on behalf of the Israeli embassy, the event organizers of the Madrid LEGO Exhibit had the diorama altered to remove the Israeli flags therein. The I Love LEGO exhibit remains on Gaviria Palace for visitors until February 24, 2019.
LEGO fans have longed for the day when their favorite video game titles may be rendered as actual LEGO sets. We already saw this feat achieved with the ground-breaking LEGO Overwatch theme. Many saw this as a positive sign of great things to come, with many fans being hopeful of more LEGO-video games collaboration in the future. While there are still a lot of seemingly impossible licensing obstacles that LEGO needs to hurdle before much of these become a reality, one LEGO fan, in particular, took upon himself to recreate another classic PC role-playing game, giving it a LEGO twist. We featured a pretty accurate MOC based on the game’s recent iteration, and this time around we now have this video trailer with a certain LEGO Worlds vibe, highlighting a custom-made, LEGO Fallout video teaser. See the video for your self.
YouTube video creator Bearly Regal made the video to conceptualize how a LEGO Fallout video game by, say, longtime LEGO game developers WB Interactive and Traveller’s Tales might look. He expressed this in the video’s accompanying caption paraphrasing the Fallout series slogan: “LEGO, LEGO never changes.”
Rendering of the Fallout environment for the video was done through the WBI-TT sandbox game LEGO Worlds, available across current video game platforms. The game recently got a “Wild-West” themed DLC.
It seems that the trend of rendering popular film and video game trailers into LEGO bricks is here to stay. We’ve seen some recent sweet productions on this side of YouTube land such as next year’s Avengers: Endgame, Pacific Rim Uprising, and even Bohemian Rhapsody. All these teaser trailers were animated using actual stop-motion techniques using LEGO pieces, and for a video game such as Fallout, it is quite ingenious to see how Bearly Legal managed to use LEGO Worlds as its platform and go full 3D to make some fun vignettes to upload online.
So what to do you think of this fan-made LEGO Fallout video teaser trailer? Sound-off your thoughts in the comments section below.
What happens when you mix a social media mobile app with the customization potential one might find in a LEGO video game? You get LEGO Life, a social media platform geared towards the younger LEGO and internet fan. Launched in 2017, it has become one of the most-favored kids’ social networks, with LEGO fans the world over waiting for when the app’s coverage eventually reaches their respective territories.
That much could be said for Hong Kong. LEGO Life launched its platform there (plus Macau and Taiwan) several months ago, and current user statistics show that there are plenty of LEGO fans in those regions.
You pretty much can’t argue with a recorded regular user base of around 23,000. Even better, a solid 90% of those users are all children between the ages of 5 and 10, which is the target range of LEGO Life as laid down by The LEGO Group itself. The 23,000 LEGO Life users from Hong Kong, Macau and Taiwan join the rest of the 5.8 million global users as recorded from 2017.
As LEGO Digital Marketing & e-Commerce Manager for Hong Kong and Taiwan, Candice Wong says, “We believe the unique proposition of the app which ties to local consumer insights is the key. Parents in Hong Kong are very conscious of kids’ digital consumption and are concerned about their children’s online privacy and safety. LEGO Life, adhering to the highest standard of child safety online, eases parents’ concern over privacy or safety issues.”
The LEGO Life social network helps enforce anonymity between users by having all user avatars based on minifigures with online aliases. This is welcome for parents whose children engage actively on the app. Furthermore, social community building is LEGO Life’s primary direction, not selling more LEGO products (beyond the “Product Registration” feature that creates virtual versions of real sets owned by LEGO Life users).
“We aim at making LEGO Life an extension of their play experience,” notes Wong, “rather than replacing physical play which we know is so important to children’s development and well-being.”
If one is to ask LEGO, they would say that theirs are the only true building-brick construction toy brand in the world, with every other company manufacturing any toy blocks with an interlocking-stud system being in violation of their original brick patent. LEGO has crusaded against such copycat toy rip-offs in China this year and previously. Now they have a new target in the U.S. in the person of Zuru Toys.
LEGO is taking exception to Zuru Toys, a company with a wide variety of products for kids that has recently rolled out two construction-brick lines, Max Build More and Mayka launched just this October. The Denmark-based global toy giant is filing a restraining order from their US HQ in Connecticut to keep MBM and Mayka products off the shelves of toy retailers such as Walmart.
In their RO filing, LEGO points out that not only do the Max Build More and Mayka toys from Zuru have the telltale LEGO-brick interlocking studs, plus similar-looking human minifigures, the deliberate marketing of MBM as having more brick pieces at affordable prices than LEGO sets is a “fair-play” violation.
In LEGO’s words, the cheaper rates for Max Build More brick products can do “irreparable harm” to the reputation of more expensively priced but high-quality LEGO sets, and also trigger consumer confusion during holiday shopping by exploiting their desires for bargains. Lastly, the toy giant is also playing the “copyright infringement” card on Zuru’s “inferior” products.
For their part, Zuru Toys has sent word via their representing attorney Thomas Dunlap of Dunlap, Bennett & Ludwig that LEGO’s complaint and restraining order filing is being reviewed by his clients, pending a response.